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Full article: Millennial Consumers Perceptions on Luxury Goods: Capturing Antecedents for Brand Resonance in the Emerging Market Context
Full article: Millennial Consumers Perceptions on Luxury Goods: Capturing Antecedents for Brand Resonance in the Emerging Market Context

PDF) Measuring perceived brand luxury: An evaluation of the BLI scale
PDF) Measuring perceived brand luxury: An evaluation of the BLI scale

Full article: Emerging adults' luxury fashion brand value perceptions: A cross-cultural comparison between Germany and China
Full article: Emerging adults' luxury fashion brand value perceptions: A cross-cultural comparison between Germany and China

A conceptual framework on the influence of authenticity and rarity on luxury brand value | Cairn.info
A conceptual framework on the influence of authenticity and rarity on luxury brand value | Cairn.info

PDF] Measuring Consumers' Luxury Value Perception: A Cross-Cultural Framework | Semantic Scholar
PDF] Measuring Consumers' Luxury Value Perception: A Cross-Cultural Framework | Semantic Scholar

Sustainability | Free Full-Text | How Do Perceived Value and Risk Affect Purchase Intention toward Second-Hand Luxury Goods? An Empirical Study of U.S. Consumers
Sustainability | Free Full-Text | How Do Perceived Value and Risk Affect Purchase Intention toward Second-Hand Luxury Goods? An Empirical Study of U.S. Consumers

Frontiers | “We buy what we wanna be”: Understanding the effect of brand identity driven by consumer perceived value in the luxury sector
Frontiers | “We buy what we wanna be”: Understanding the effect of brand identity driven by consumer perceived value in the luxury sector

Linking Luxury Brand Perceived Value, Brand Attachment, and Purchase Intention: The Role of Consumer Vanity
Linking Luxury Brand Perceived Value, Brand Attachment, and Purchase Intention: The Role of Consumer Vanity

MEASURING PERCEPTIONS OF BRAND LUXURY OF GUCCI PRODUCTS: A SURVEY ON SELECTED SHOPPING OUTLETS IN BANGKOK By DAWNKUTTAN | Semantic Scholar
MEASURING PERCEPTIONS OF BRAND LUXURY OF GUCCI PRODUCTS: A SURVEY ON SELECTED SHOPPING OUTLETS IN BANGKOK By DAWNKUTTAN | Semantic Scholar

Luxury Marketing Course Outline | PDF | Luxury Goods | Brand
Luxury Marketing Course Outline | PDF | Luxury Goods | Brand

Consumer perceptions of luxury brands: An owner-based perspective - ScienceDirect
Consumer perceptions of luxury brands: An owner-based perspective - ScienceDirect

Measuring consumers' luxury value perception: a cross-cultural framework - Document - Gale Academic OneFile
Measuring consumers' luxury value perception: a cross-cultural framework - Document - Gale Academic OneFile

Framework of Luxury Brand (Vigneron & Johnson, 2004) The... | Download Scientific Diagram
Framework of Luxury Brand (Vigneron & Johnson, 2004) The... | Download Scientific Diagram

Frontiers | Impact of Perceived Product Value on Customer-Based Brand Equity: Marx's Theory – Value-Based Perspective
Frontiers | Impact of Perceived Product Value on Customer-Based Brand Equity: Marx's Theory – Value-Based Perspective

Measuring Perceptions of Brand Luxury | SpringerLink
Measuring Perceptions of Brand Luxury | SpringerLink

A conceptual framework of brand experience for luxury brands | Semantic Scholar
A conceptual framework of brand experience for luxury brands | Semantic Scholar

MEASURING PERCEPTIONS OF BRAND LUXURY OF GUCCI PRODUCTS: A SURVEY ON SELECTED SHOPPING OUTLETS IN BANGKOK By DAWNKUTTAN | Semantic Scholar
MEASURING PERCEPTIONS OF BRAND LUXURY OF GUCCI PRODUCTS: A SURVEY ON SELECTED SHOPPING OUTLETS IN BANGKOK By DAWNKUTTAN | Semantic Scholar

Comparing the importance of luxury value perceptions in cross-national contexts - ScienceDirect
Comparing the importance of luxury value perceptions in cross-national contexts - ScienceDirect

PDF) Measuring perceptions of brand luxury
PDF) Measuring perceptions of brand luxury

Brand Perception Is More Important Than Ever - NetBase Quid
Brand Perception Is More Important Than Ever - NetBase Quid

How to Measure Brand Perception — And Why It's Essential - Kelton Global
How to Measure Brand Perception — And Why It's Essential - Kelton Global

Chapter 1
Chapter 1

Brand luxury index: a reconsideration and revision | Emerald Insight
Brand luxury index: a reconsideration and revision | Emerald Insight

Social benefits of luxury brands as costly signals of wealth and status Garrett Stein and Briana Todhunter. - ppt download
Social benefits of luxury brands as costly signals of wealth and status Garrett Stein and Briana Todhunter. - ppt download